Al Gore Gamifies the Climate Change Conversation
The Climate Reality Project, the organization Al Gore founded, released its latest Internet activism tool Thursday, Reality Drop. The new site is a gamified experience that rewards users for “dropping” facts about climate change into different online forums and comment fields on hot articles.
Gore introduced Reality Drop during a TED Talk Thursday morning in Long Beach, Calif.
“No matter how much is occurring in the world with extreme weather, the industry keeps feeding denial. Though not all denial occurs online, we want to give people the tools to respond quickly and sharply to that denial,” Maggie Fox, CEO of Climate Reality, told _Mashable_. “It’s time for us to go on the offense in…
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